Tag Archives: Uber

Uber to test new carpooling service ‘uberHOP’ in Seattle with $5 flat fees
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Uber is piloting a new carpooling service in Seattle beginning on Thursday. Called uberHOP, the service uses designated pickup locations and matches people going on similar routes. The idea is to pack more people in one vehicle, thus saving customers money and increasing efficiency for Uber drivers. Uber Seattle GM Brooke Steger told GeekWire that for now, uberHOP will operate on...
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Uber policy advisor David Plouffe calls proposed Seattle ordinance to unionize drivers ‘puzzling’
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David Plouffe thinks a proposed ordinance to help Uber drivers unionize is “puzzling,” and one that may cost the City of Seattle a lot of dough if approved by councilmembers next week. Plouffe, a former advisor to President Barack Obama who joined Uber last year as a policy executive and has since transitioned to a strategic advisor role,...
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Uber gives drivers color-coded windshield LEDs to help riders find the right vehicle
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Uber wants to make it easier for riders to find their drivers. The ride-hailing giant today announced Uber SPOT, a new feature rolling out this month in Seattle that utilizes LED lights on driver windshields to help customers locate the right vehicle. A small group of drivers in Seattle will test Uber SPOT this month. After hailing an Uber ride...
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Portland passes permanent laws to legalize Uber, Lyft
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Uber and Lyft will now operate under permanent transportation laws in Portland. The Portland City Council today voted 3-2 to approve new regulations for transportation network companies (TNCs) like Uber and Lyft, which have been operating in the Rose City under temporary laws for the past six months. You can view the regulations here, which require TNCs to provide trip data to...
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Uber pays for TV ads in Seattle to recruit drivers
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Uber’s newest marketing tactic in Seattle: TV ads. The ride-hailing giant is running commercials in the Seattle market to recruit more drivers to its platform. The 30-second spot, which you can view on iSpot.tv, features interviews with drivers who rave about the flexibility and extra cash that comes from working for Uber. They include a student, a real estate broker,...
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Uber recruits safety experts to review company, make security recommendations
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Photo via Uber.
Uber’s new safety advisory board will meet for the first time next week, as a group of experts on everything from domestic violence to law enforcement will come together to give feedback to company executives. These kinds of third-party advisory groups are pretty common. This one was put together by Uber’s new chief security officer Joe Sullivan, who previously...
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Uber sued by former worker seeking at least $44M on behalf of all Washington state Uber drivers
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Photo via Uber.
A former Washington state Uber driver has filed a lawsuit alleging he was wrongfully classified as an independent contractor by the ride-sharing company, meaning he hasn’t received compensation and employee benefits he’s owed. The class action lawsuit, which originated last month in Washington state District Court but was transferred to federal court this week, seeks at least $ 44.5...
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